Turn chat conversations into leads

Knowster collects a visitor's name and email right in the chat, then sends every lead straight to you.

Short answer: Knowster captures leads by collecting a visitor's name and email inside the chat, then delivering each lead to your inbox, Google Sheets, or a webhook in real time.

A visitor with a question is a visitor with intent. Instead of letting them read and leave, Knowster captures their details in the conversation and delivers the lead the moment it happens.

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How lead capture works

  1. The bot helps first. It answers from your knowledge base so the visitor gets value.
  2. It asks at the right moment. When interest is clear, or when it cannot fully answer, it collects name and email.
  3. You get the lead instantly. Delivered by email, Google Sheets, or webhook in real time.

Every lead, delivered three ways

ChannelWhat you get
EmailThe lead in your inbox, with extra CC recipients if your team needs them.
Google SheetsEach lead appended to a spreadsheet row automatically.
WebhookA real-time, signed POST to your CRM or any endpoint.

Turn on one channel or all three from integrations.

No lead left behind

When a question falls outside your content, the bot does not dead-end - it offers to take the visitor's details so you can follow up. Misses become opportunities.

FAQ

How does the chatbot capture leads?
It collects the visitor's name and email inside the chat, then sends the lead to you by email, Google Sheets, or webhook.
Where do my leads go?
Wherever you choose: your inbox (with optional CC recipients), a Google Sheet, or a webhook to your CRM, in real time.
Can I follow up on questions the bot could not answer?
Yes. When the bot cannot answer, it captures the visitor as a lead so you can follow up.
Is lead capture on the free plan?
Yes. The Free plan includes lead capture with up to 10 leads a month.
When does it ask for contact details?
At a natural point - after it has helped and the visitor shows interest - rather than blocking the answer behind a form up front.
Will it annoy visitors who just want an answer?
No. It answers first and only asks for details when there is genuine interest, so people who just want help are not forced through a form.

Ask at the right moment

Lead capture works best when it does not interrupt. Rather than blocking the answer behind a form, the bot helps first and asks for contact details at a natural point - when a visitor shows real interest. That keeps the conversation useful and makes the ask feel like a next step, not a toll gate.

Qualify as you capture

Capture does not have to mean an email and nothing else. The bot can gather a little context alongside the address - what the visitor is after - so the lead arrives with enough to act on. You decide how much to ask; more questions mean richer leads, fewer mean a lighter touch.

Related reading

Stop losing interested visitors.

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